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ONE OF DRAG RACING’S ‘WOMEN OF POWER’
Natalie Torrence Among Those Recognized in Drag Illustrated Magazine

April 5, 2023 -- Kilgore businesswoman Natalie Torrence, wife of four-time drag racing World Champion Steve Torrence and mother to two-year-old Haven Charli, is one of the remarkable women featured in the current “Women of Power” issue of Drag Illustrated magazine.
           
Although she had no background in racing, Torrence began working for Harley-Davidson motorcycles in a PR capacity in 2011.  According to the article by Susan Wade, the contacts she developed through that association led to the founding of her own company, Innovative Creation Experts, in 2016. 

It also led to a personal and business relationship with Torrence, the NHRA Top Fuel champion from 2018-2021, whom she married in May of 2019.

Specializing in social media, ICE today represents a host of drag racing clients including three-time former Top Fuel world champion Antron Brown, three-time and reigning Funny Car champ Ron Capps, four-time Pro Stock Motorcycle Champion Eddie Krawiec, Texas Pro Stock racers Chris and Mason McGaha and, of course, her husband.

While working full-time, Torrence earned a Bachelor of Science degree in Business Administration from the University of LaVerne, in LaVerne, Calif., and a Masters in Innovative Business Strategy from Claremont Graduate University.

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